If Content is King, Make it a Good Ruler.

  You’ve all heard it by now: in SEO, content is King. Taken at face value, many interpret this to mean “I need more content.” While that is probably true in part, if you think that the relationship between content and SEO is simply “more is better,” you’re majorly missing the point. Ample content is […]

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How to Approach SEO in 2014

So it’s a new year, you have a new marketing budget, and you’ve decided to make SEO a priority for your business. Or maybe SEO has always been a priority, but you want to make sure you’re still doing things right after the big algorithm changes of 2013. Here are two things to keep in […]

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3 Rules to Developing a Successful Business and Marketing Strategy

By nature, most of us are ‘band-wagon’ jumpers. We see something that appears to be working for others, whether that be a diet and exercise program, cleaning method or get rich quick scheme, and decide it must be the perfect solution for us as well. So we jump on the bandwagon, often without truly understanding […]

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